The lesson plan for New Entry's Farm Business Planning Class dedicated specifically to marketing, including; market research, competitive advantage, promotions, and how to apply marketing plan to financial plans.
Guide in English for farmers who are looking to expand their sales to larger markets. First half is a cartoon guide at a nonfluent level 2, second half provides institutional resources in different regions for potential sales at a fluent level 4. Farming Level: intermediate. Key words: pricing, marketing, business planning.